Barron’s, By Shuli Ren | May 4th, 2015 (Read article)

Alibaba Group (BABA) will report its first-quarter earnings before the market opens on May 7.

Wall Street analysts from Deutsche Bank to MKM Partners sounded a cautious note in their earnings preview.

Alibaba, which also relies on the advertising model, likely will face the same challenge as China’s Google, Baidu (BIDU). Its revenue growth in the first-quarter slowed due to the lunar Chinese New Year, which occurred in February, as well as a ramp-up of user mobile usage, which does not bring in as much money as the PC platform.